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Chevrolet Increases Support of
America3 All-Women's Team to Become
Presenting Sponsor


SAN DIEGO, Calif. - October 27, 1994 - The America3 Foundation announced today that the Chevrolet Motor Division has decided to increase its investment in the America3 all-women sailing team, thereby making Chevrolet the major or "presenting" sponsor of the historic all-women America's Cup team.

"We were delighted when Chevrolet decided to join us again early on in our campaign - and we're even more excited about this latest decision to increase their support," said Bill Koch, winning skipper of the 1992 America's Cup campaign, and chairman of the America3 Foundation.

Under the terms of the new agreement, Chevrolet will increase its financial support of the America3 team by an undisclosed amount. Chevrolet will also provide an additional five vehicles to the 15 it has already supplied. In return, Chevrolet benefits will be expanded to include signage on all official clothing used by the sailing team, as well as flying its logo on an America3 spinnaker.

"With Chevrolet's leadership in marketing to women, it's a natural for us to become the presenting sponsor for America3," said Steve McAvoy, manager of Chevrolet passenger car marketing.

Chevrolet, with the Corvette as the featured vehicle, sponsored Koch and his winning America3 team two years ago when they first defeated Dennis Conner to represent the United States, and then went on to beat the Italians four races to one in 1992.

The women of the America3 sailing team will have a chance to test themselves against other 1995 America's Cup contenders as they race in the long-awaited IACC (International America's Cup Class) World Championships, which begin here this week on October 28 and continue through November 5.

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