SAN DIEGO, Calif. - June 16, 1994 - Two leading corporations with a focus on women's issues and products join the already impressive list of sponsorss for the America3 all-women's America's Cup team. They are Glamour Magazine, a Conde Naste publication, and The Gillette Company with its product Dry IdeaŽ. "Companies that promote women are natural sponsors for America³, " said Bill Koch, chairman of the America3 Foundation and winning skipper of the 1992 America's Cup. "We are delighted that these two prominent corporations are leading the way and setting a precedent for other corporations like them to join our winning endeavor."

The Gillette Company/Dry IdeaŽ

As an official associate sponsor of America3, Gillette will provide cash and marketing support to the America3 Foundation. Headquartered in Boston, The Gillette Company is one of the world's technological leaders and largest manufacturers of personal care and personal use products. Gillette's deodorant and anti-perspirant portfolio features women's brands, including Dry Idea, introduced in 1978. This summer, Gillette is launching three Dry Idea clear gel anti-perspirants, providing consumers with proven wetness and odor protection, no white residue and a cool, clean, smooth application. "Our partnership with the America3 Foundation is a wonderful association for the Dry Idea brand," said Carole Johnson, vice president, business management, personal care products, Gillette North Atlantic Group. "The dedication and spirit of the America3 crew captures the true essence of Dry Idea and its consumers - professional women striving to achieve more."

Glamour Magazine

As part of its contribution as the official women's magazine for America3, Glamour will devote a special 24-page section tothe all-women's team in its February 1995 issue. Established in 1939, Glamour is the magazine of choice for confident, achievement-oriented women, and is now the largest fashion, beauty and health magazine in the world, with more than 10 million readers. alancing style with substance, Glamour features in-depth coverage of women's issues, politics and culture.

"When I first heard Bill Koch comment that the 1995 America's Cup was more than a sailboat race, that it was about breaking barriers and empowering women, I knew this was an ideal project for Glamour," said Charles Townsend, publisher of Glamour Magazine. "For the past 26 years, under the direction of Ruth Whitney, our editor-in-chief, Glamour has focused on achievement-oriented women, women who take charge and are confident in their ability to go beyond the ordinary to reach the extraordinary."

Glamour has garnered numerous journalism awards, making it the most award-winning women's magazine in its field. It is the only women's magazine to win the prestigious National Magazine Award for General Excellence in its category, and it won twice: in 1981 and 1991. Glamour has received six National Magazine Award nominations in this decade.

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